With a new format that bumped the game up one week before the Super Bowl, the 2010 Pro Bowl was an instant-success in American households. According to the ratings released Monday morning, 12.3 million fans tuned in to watch the Pro Bowl on its new date.
Furthermore, it was the most-watched All-Star game in cable TV history, with 40 percent more viewers tuning into ESPN’s telecast than last year’s game which happened after the Super Bowl.
It was the most viewers for a Pro Bowl since 2000, when 13.2 million viewers watched the game on NBC.
The game also had 70,697 fans in attendance, the most for a Pro Bowl since 1959.
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